If I were CEO or the Editor of the Union Tribune I would
first and foremost open the blinds and turn on the lights in the newsroom. It
is a very dark environment and I would encourage fresh perspective through sunlight!
I also would increase the number of staffers who were equipped to publish
stories online and use other social media outlets. I worked with the social
media director during my last couple weeks to bring attention to the Union
Tribune’s Pinterest cite. I added pins to a gardening, dining, style, wine
& beer, entertainment and a Comic-Con board. I would encourage all staffers
to pin their own stories and make their own boards when they felt it
appropriate.
My final week I am working on my story about snow shaved
desserts. The interview was really interesting because the owner of the shop
very much wanted me to write the article about his ramen shop and not about
this new up and coming dessert. He served me and the photographer ramen, crepes
and snow ice dessert. All very delicious but it was a bit overwhelming to be
asking questions, taking notes and eating all a the same time. Today I finished
up my story and definitely can feel that it is my best and most efficient story
of the summer. I now understand not only how to write features better but put a
story through the editing process. I’ve enjoyed my time at the Union Tribune and
can’t believe I only have one more day left.
Hi Claire! Those sound like great ideas! Social media, especially Pinterest, is becoming so important for companies to reach out to potential customers (as it has for the organization I'm interning for!), so establishing a system like you suggested is great. It sounds like you're really enjoying your internship. Best of luck on your last day!
ReplyDeleteI totally know what you mean about the difficulties of taking notes and trying out a food place at the same time! I had to do a few similar features stories for my newspaper as well. It's quite a balancing act! I hope you enjoyed the rest of your time working there.
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